What You Will Learn
We are witnessing one of the greatest shifts in consumer behavior as it relates to our homes and the way we spend time in them, from the worldwide move to urbanity, the rise in home cooking and “staycations,” to the search for products with unique retail experiences and compelling storytelling. Outdoor spaces, which were once an afterthought, have now become an essential component of our homes. Where there was once a disconnect between indoors and outdoors, design professionals now find themselves in a unique position to bridge this gap and create the solutions and experiences their clients are seeking in their outdoor spaces.
During this session, hear from Urban Bonfire’s Co-Founder and President, Ryan Bloom, as he elaborates on how the design community can leverage this emerging industry to make their mark on outdoor spaces and grow their business in return. He will discuss trends, best practices in design, materials, cooking appliances and countertop surfaces to maximize design and creativity and turn decks, backyards and rooftops into activated outdoor cooking and entertaining spaces.
Learning Objectives:
- Understand the shifts in consumer behavior that have influenced the outdoor industry’s growth.
- Understand the opportunity for design professionals to get involved in outdoor space activation to bridge the historic disconnect between indoors and outdoors, and strategies for design professionals to grow the outdoor segment of their business.
- Learn about trends, best practices in design, materials, cooking appliances and countertop surfaces to maximize design, creativity, and longevity in outdoor kitchen design.
Featured Presenter
Ryan Bloom – Co-Founder & President – Urban Bonfire
Ryan Bloom has been a dedicated and passionate entrepreneur since building his first business, a mobile lemonade stand, at the age of six. He has leveraged his love for people, food, design and relationships into unique business concepts and brands including Urban Bonfire, founded in 2013. In addition to his business passions, Ryan is considered an outdoor cooking and entertainment industry expert and is a highly sought-after keynote speaker, podcaster and
mentor to young entrepreneurs. He resides in Montreal, Canada with his wife, Sara and their two children, Liam and Kobe.
Webinar Sponsor
Perlick
Family owned since 1917, Perlick Corporation is a national manufacturing leader in customizable food and beverage storage and serving solutions. Perlick’s commercial line includes custom bar and beverage and refrigeration equipment, innovative underbar items, industry-leading beverage dispensing equipment and time-tested brewery fittings. The company’s award-winning, luxury residential product line features indoor and outdoor undercounter refrigerators, column refrigerators, wine reserves, freezers, freezer and refrigerator drawers, ice makers, and beer dispensers. A Milwaukee-based manufacturer, Perlick is dedicated to providing precision-engineered, quality, customizable food and beverage storage and serving solutions.
