Daltile: A Legacy of American Manufacturing and Innovation in the Tile Industry – NKBA

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Daltile: A Legacy of American Manufacturing and Innovation in the Tile Industry

Image courtesy of Daltile.

Founded in Dallas in 1947, Dal-Tile LLC, and its powerhouse brand Daltile, has established itself as the largest tile manufacturer in the United States and a leader in the tile industry for over 78 years. With 9 U.S. manufacturing locations and over 15,000 employees, Dal-Tile prides itself on being a steadfast domestic provider, consistently offering quality and competitive prices for its locally produced tile collections, made exclusively in the USA.

Commitment to Domestic Manufacturing and Quality

Daltile’s commitment to domestic manufacturing provides a significant competitive edge, enabling the brand to meet industry demands for quick-turn expectations with superior reliability and availability. This domestic production also ensures the highest levels of quality and performance, with products adhering to stringent U.S. environmental and indoor air quality standards. Furthermore, local manufacturing allows Daltile to rapidly respond to market changes and emerging trends, accelerating the speed-to-market for new products. This robust domestic production system, built over 78 years, ensures Daltile has solutions for virtually any customer need.

Reputation and Innovation

Over the past seven decades, Daltile has cultivated a reputation for leadership in design, quality, innovation, and service. A key to its enduring success has been the company’s ability to innovate, grow, and adapt to industry changes, consistently focusing on providing the most innovative products on the market.

Focus on Kitchen and Bath Business

Daltile’s strong interest in the kitchen and bath business stems from tile’s inherent properties as the preeminent waterproof product for wet areas. The brand’s tile products are an ideal choice for bathrooms and kitchens due to their waterproof performance, bacterial resistance, low maintenance requirements, versatile design options, and cost-effectiveness. The surface of Daltile’s tile remains unchanged by liquids, water, or moisture.

Technological Advancements in Tile Production

The company’s evolution is deeply rooted in its use of leading-edge technology in tile production. Tile is no longer merely utilitarian; advancements in technology have transformed it into a true “design element.” Daltile operates as a fashion-based brand, leveraging technology to create virtually any design, color, size, shape, and texture imaginable by its designers. This design and technological prowess allows Daltile to remain at the forefront of the latest interior design trends.

Image courtesy of Daltile.

Advanced Performance Features and Product Range

Beyond aesthetics, Daltile’s advanced technology enables “advanced performance features.” For example, some tile products eliminate 99% of surface bacteria 24 hours a day for the life of the tile. Daltile also offers tile with 50% greater slip resistance than traditional tile, enhancing safety and allowing for seamless transitions between indoor and outdoor spaces. The company is also a premier producer of countertops and extra-large slabs, with many products among the largest porcelain, quartz, or stone slabs globally, offering customers superior quality, availability, and service. Notably, over 70 of Daltile’s tile collections are Made in the USA in company-owned production facilities, ensuring product quality, adherence to high environmental standards, and the ability to fulfill quick-turn orders.  Daltile’s domestically manufactured products include porcelain floor tile, ceramic floor tile, wall tile, mosaic tile, outdoor tile, quarry tile, and countertops.

Addressing the K&B Market and Homeowner Needs

Daltile is a significant player in the K&B market, offering solutions that align with the current desire for personalized home spaces where family and friends can gather. Recognizing that today’s homeowners spend more time at home and conduct extensive online research, Daltile aims to bring their home décor dreams to life. Whether it’s a new kitchen countertop as a family gathering place, a beautiful backsplash, a luxurious spa-like bathroom, or a patio that extends indoor living space, Daltile offers a comprehensive range. The brand serves as a one-stop shop, offering the industry’s widest and deepest selection of tile and countertop products to meet diverse design, color, size, shape, texture, and price requirements.

Image courtesy of Daltile.

Community Involvement and Philanthropy

Daltile is a proud partner of the Gary Sinise Foundation’s R.I.S.E. (Restoring Independence, Supporting Empowerment) program, donating tile for mortgage-free, specially adapted smart homes for severely wounded service members and first responders. This partnership enables heroes to choose tile options for their homes from Daltile showrooms, contributing to their joy and overall well-being.

Addressing Skilled Labor Shortages

Addressing the industry-wide challenge of skilled labor shortages, particularly for tile installers, Daltile actively partners with trade associations to develop training and career programs that educate individuals on the benefits of pursuing a career as a tile installer.

Customer Shopping Journey and Satisfaction

Instead of viewing it as a challenge, Daltile considers “help during the entire shopping journey” as a significant consumer need. The company has invested heavily in online, in-store, and sampling tools to help customers select the perfect product for their needs and taste. From the initial online interaction to the in-store experience, Daltile’s shopping journey is designed with easy-to-use tools for inspiration, exploration, information, and design guidance, all focused on ensuring customer satisfaction for years to come.

Image courtesy of Daltile.

One-Stop Shop

Ultimately, Daltile stands as a one-stop shop for builders, renovators, designers, and home owners, offering a comprehensive selection of porcelain, ceramic, glass, and natural stone tile as well as mosaics, extra-large slabs, countertops, and exterior products. This unrivaled breadth and depth of products empowers customers to bring their design visions to life, regardless of aesthetic, application, or budget, making Daltile a trusted resource in the K&B market.