What You Will Learn
The conversation in the building industry is rapidly evolving from the concept of net zero energy to the more comprehensive and ambitious goal of net zero carbon. This shift represents not just a focus on the energy a building uses during its operation but a holistic approach that encompasses the carbon footprint across its entire lifecycle, including everything from raw material procurement, product manufacturing, and transportation to installation, operations, and end-of-life disposal. This transformation is being propelled by a combination of stringent new codes and regulations, investor requirements, and shifting market dynamics. Builders and designers are now racing to implement net zero carbon strategies, seeing them as a crucial differentiator in an increasingly competitive market. Consumer demand for zero carbon homes is skyrocketing, and forward-thinking builders are rising to the challenge, eager to meet and exceed expectations.
Learning Objectives:
- Innovative Strategies: Learn about the meticulous specification of low-carbon products and advanced design and construction processes that can significantly reduce carbon footprints
- Carbon Offsets: Discover how purchasing carbon offsets can complement these strategies to achieve true net zero carbon status
- Leading-Edge Innovations: Get the latest on Environmental Product Declarations (EPDs) and groundbreaking decarbonization technologies.
- Market Intelligence | Gain access to the latest COGNITION Smart Data, providing deep insights into consumer sentiment and builder preferences regarding zero carbon homes.
Featured Presenter
Sara Gutterman, CEO of Green Builder Media
Sara is the Co-Founder and CEO of Green Builder® Media, North America’s leading media company focused on green building and sustainable living. With a comprehensive suite of media solutions, market intelligence, demonstration projects, online training, and live events, and Green Builder Media assists building professionals in preparing themselves for the decarbonization economy and helps homeowners live more sustainably.
As CEO of Green Builder Media, Sara has established a reputation for herself as a visionary thought leader and passionate advocate for sustainability. She is considered an expert in leading-edge decarbonization technologies, climate solutions, and housing market insights. She has a unique focus on data, trends, and intelligence in areas like net zero (energy, water, and carbon), electrification, healthy home, resilient building, connected living, renewable energy, and generational marketing
Prior to founding Green Builder Media, Sara was a venture capitalist and was involved in the life cycle (from funding to exit) of over 20 companies.
Sara graduated from Dartmouth College. She holds an MBA in entrepreneurship and finance from the University of Colorado. She lives in Lake City, CO with her husband, where she is an avid long-distance runner, snowboarder, and Crossfit trainer. Sara runs the Rural Segment for Energize Colorado and she served a term as a County Commissioner.
