Always-On Marketing: AI + Automation to Stay Visible and Booked – NKBA

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Software & Systems

Always-On Marketing: AI + Automation to Stay Visible and Booked

When:

February 3, 2026 | 12:00 PM ET

CEUs: .1

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What You Will Learn

When you’re busy with projects, marketing falls off your radar—then suddenly you need clients and scramble to restart your visibility efforts from scratch…sound familiar?

This webinar reveals the “always-on” marketing system that keeps successful designers consistently booked without constant effort or expensive agencies. You’ll discover how to transform one completed project into 30 days of content, build an automated pipeline that nurtures leads while you sleep, and create a steady stream of social proof that boosts your local visibility and referrals. You’ll be walked through three proven workflows you can implement immediately using AI tools and simple automations. You won’t sound like a robot or generic marketer; you’ll sound like the talented professional you are, just more consistently present.

By the end of this session, you’ll have a content calendar ready to deploy, an email nurture sequence that converts browsers into discovery calls, and a review generation system that builds your reputation on autopilot.

Learning Objectives:

  • Learn how to use AI + automation to create a content calendar from a single project, including website content, social media, and email marketing.
  • Learn the key parts of a smart intake system that qualify leads, trigger nurture sequences, and book discovery calls on autopilot.
  • Discover best practices to build an automated review funnel that builds trust and a referral nurturing sequence that brings you high-quality leads.
Featured Presenter
Debra Scarpa, Owner, Home Designer Marketing

Home Designer Marketing is a team of marketing experts dedicated to helping design professionals showcase their work online and achieve real results. Led by owner Debra Scarpa, with more than 35 years of industry experience, our team provides strategic guidance in branding, websites, social media, SEO, email marketing, AI automations, and workflow optimization. Through a collaborative process rooted in open communication, high-quality design, and results-driven marketing, Home Designer Marketing streamlines your marketing efforts and day-to-day operations so you can focus on doing what you do best.

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