Independent Kitchen & Bath Showrooms Report

Independent kitchen and bath showrooms are a key NKBA member segment. This research report examines the role independent showrooms play in the industry, explores the relationships they have with designers and consumers, reviews their current financial health, and identifies the biggest challenges they are facing along with the solutions driving their success.

Key Takeaways

• Independent showrooms are integral to K&B new builds and remodeling projects, including DIY and designer-involved work.
• Seven in 10 homeowners begin their K&B remodeling project by consulting a designer, builder/contractor, or showroom/store.
• Showrooms are leveraging technology to improve the customer shopping experience and enhance operational efficiency.
• Since most homeowners significantly upgrade products after visiting a showroom, it is estimated that showrooms contribute to a 31% increase in product costs for full-scale kitchen or bath remodeling projects.
• More than 40% of homeowners are referred to a showroom by an industry professional, 25% find a showroom through their own research, and 17% are referred by family or friends.

Additional Topics Covered

• Typical showroom customers
• Current showroom performance measures
• How designers use showrooms
• How designers see showrooms evolving in the coming years
• The role showrooms play in consumers’ remodeling process
• The role of technology in showrooms
• Most common showroom changes – past two years and next two years

BONUS REPORT INCLUDED:

Top 100 Geographic Markets for Kitchen and Bath Showrooms