NKBA Hires New Marketing, Events Directors – NKBA


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NKBA Hires New Marketing, Events Directors

In addition, Bill Darcy and Suzie Williford gain new titles. 

In a move to continue to elevate and promote its brand to the A&D Community and internationally, NKBA recently hired two new Senior Directors. 

From Left to Right: Heather Shannon, Senior Director of Marketing and Rachel Long, Senior Director of Events.

Heather Shannon was named Senior Director of Marketing for the association, effective immediately. She was Director of Brand Marketing at Perlick Corporation for nearly five years. Before that, she had been Group Leader, Public Relations at Bader Rutter, and Vice President of Public Relations at Kramer-Crasselt.   

In addition, Rachel Long was named Senior Director of Events, starting January 29. She was Brand Leader for Hospitality Design at Emerald Expositions. Before being promoted to her current position, she was VP of Content for the Design Group at Emerald Expositions. Prior to joining Emerald, she was Director of User Development at Material Bank and VP of Brand Experience at Interior Design Magazine. 

“I’m so pleased to have these two fantastic additions to the NKBA team. I look forward to what we can accomplish with them on board,” said Bill Darcy, who recently added Global President to his current title of CEO, underscoring the continued importance of NKBA’s global initiatives.  

Meanwhile, Suzie Williford was named Chief Global Relations Officer for the association and will focus on expanding and driving the Global Connect program. She was EVP & Chief Strategy Officer.